Review:
Made To Stick: Why Some Ideas Survive And Others Die By Chip Heath, Dan Heath
overall review score: 4.5
⭐⭐⭐⭐⭐
score is between 0 and 5
Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath, Dan Heath is a book that explores the traits of ideas that are memorable and impactful.
Key Features
- 6 principles of sticky ideas: Simple, Unexpected, Concrete, Credible, Emotional, Stories
- Case studies and examples to illustrate key concepts
- Practical tips on how to make ideas stick in various contexts
Pros
- Well-researched content supported by real-world examples
- Clear and engaging writing style
- Applicable principles for a wide range of fields
Cons
- Some readers may find the concepts too simplistic or repetitive