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Review:

Sales Promotion

overall review score: 4.2
score is between 0 and 5
Sales promotion is a marketing strategy that involves taking various measures to increase the sales of a product or service in a short period of time.

Key Features

  • Discounts and deals
  • Contests and giveaways
  • Sampling and trial offers
  • Coupons and rebates
  • Loyalty programs

Pros

  • Can boost sales significantly
  • Attracts new customers
  • Builds brand awareness
  • Encourages customer loyalty

Cons

  • Can be costly to implement
  • May dilute brand image if overused
  • Short-term impact may not lead to long-term customer retention

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Last updated: Thu, Jan 9, 2025, 01:46:28 PM UTC