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Review:

International Business Strategies

overall review score: 4.5
score is between 0 and 5
International business strategies involve the planning and implementation of business activities on a global scale to achieve goals such as expansion, market penetration, and growth.

Key Features

  • Market research and analysis
  • Entry modes into foreign markets (e.g., export, joint venture)
  • Cross-cultural management
  • Global supply chain management
  • International marketing strategies

Pros

  • Access to new markets and customers
  • Diversification of revenue streams
  • Potential for higher profitability
  • Opportunity for innovation and learning from different cultures

Cons

  • Risk of economic, political, and cultural challenges in foreign markets
  • Higher costs associated with international operations
  • Complexity of managing a global business

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Last updated: Mon, Feb 3, 2025, 12:37:14 AM UTC